//A founder-led alternative to building the whole marketing team in-house
Get the marketing work done without building the whole team in-house.
Mining Wells Marketing Agency gives you Jessica and Ben Wells on the account, plus the specialists the work needs. We can own SEO and AI search, paid advertising, websites and landing pages, email, conversion, direct mail, print, PR and marketing planning. Start with the business goal. We scope the work around it.
No cost. No obligation. Keep the plan either way.
Founder-led · Month to month · Your accounts stay yours
//The work
What we can own.
Keep the work that needs daily internal ownership in-house. We can take responsibility for the work that benefits from specialist depth and outside perspective.
Search & AI8
Paid acquisition7
Web & conversion5
Email1
Offline & earned3
//Mining Wells work
Work and results you can check.
Different businesses. Different assignments. Read what we changed and what happened.
Method of Beauty
406 newly ranking keywords in three months
Meta clicks cost 60% less than the average advertiser pays.
Read the case studyRead the Method of Beauty case study
Technology company
From no website to #1 in ChatGPT, Gemini and Perplexity
In four months, from a brand-new domain and no marketing team.
Read the case studyRead the technology case study
Wheelhouse
From page 3 to the top 3 for 300+ keywords
In a category that bans most advertising.
Read the case studyRead the Wheelhouse case studyMeta cost per click from Meta Ads Manager, 30 days ending 4 September 2026, compared with LocaliQ's 2025 Facebook advertising benchmark for traffic campaigns across industries.
//The working model
The founders lead the work. Specialists join where needed.
- 01
Founders stay involved
Jessica leads strategy, growth and the marketing work. Ben leads the account, contracts, finance and operations.
- 02
The scope follows the problem
We recommend the marketing work we believe can help the business goal, then agree with you on exactly what Mining Wells will own. The job description is not the statement of work.
- 03
The right person does each part
Designers, engineers and analysts join when the agreed work needs their expertise.
- 04
Month to month
Ongoing work is month to month. You decide each month whether to continue.
//Who you work with
The founders stay on the account.
Founder
Jessica Wells
Four-time founder. 14+ years in sales and more than a decade in marketing and growth. Chief Strategic Officer through a company's growth from $5 million to $20 million a year. Built a $7 million qualified pipeline in under three months for a digital product agency. Led marketing and growth at AI startups under NDA.
Co-founder
Ben Wells
Four-time founder. Runs accounts, contracts, finance and operations at Mining Wells. Co-founded Body Juice, built the supply chain and ran operations through 600% customer growth.
No salesperson first. No junior account manager after the contract.
//The free plan
First decide what marketing should do. Then decide who should do it.
Tell us what you want the business to change. We will look at what is happening now and write down what deserves attention first, what can wait, what belongs in-house and where Mining Wells can help.
What comes first
The marketing problem we believe deserves attention now.
What can wait
Useful work that does not deserve budget yet.
What belongs in-house
Work that needs daily context, internal authority or ongoing ownership.
What Mining Wells can own
The specific marketing work we can take responsibility for if you want us to execute the plan.
Starts with a short conversation with our founders.
//How it works
Tell us the goal. Send the job post for context.
- 01
Tell us what needs to change
Revenue, pipeline, qualified demand, conversion, visibility or another business outcome. Start there.
- 02
Send the job post
It helps us understand the responsibilities you were considering. We use it as context, not a checklist.
- 03
You get the plan
What we would do first, what can wait, what belongs in-house and where Mining Wells can help.
- 04
We agree on the scope
If we are a fit, we agree on the exact responsibilities, deliverables and cost before the work starts.
You can still hire. You can work with Mining Wells. You can do both. The plan should make that decision easier.
//Before you decide
A few fair questions.
Are you a fractional CMO?
No. Mining Wells is a marketing agency. Our founders help set priorities, then we run the specific marketing work we agree to own.
Do you take on everything in the job description?
No. The job post gives us context. We recommend the work we believe will help the business goal, then agree on the scope with you. Anything outside that scope stays outside the engagement.
What if we still need someone in-house?
Then hire them. Some work needs daily internal ownership. Mining Wells can support that person, own a separate part of the marketing or stay out of the work that belongs inside.
Will we actually work with Jessica and Ben?
Yes. Jessica and Ben stay involved from the first conversation through the work. You are not sold by one person and handed to a junior account manager afterward.
Do we keep the free plan if we do not hire Mining Wells?
Yes. Use it yourself, give it to the person you hire or come back to us later. The plan is yours.
//Next step
Start with the free marketing plan. Decide after you have read it.
A short conversation with our founders, then a written plan built around the business goal: what should happen first, what can wait, what belongs in-house and where Mining Wells can help. No cost. No obligation.