//Conversion
Landing page design
with one job and no exits.
A landing page is not a small website. It is one promise, one proof and one next step, designed so a visitor on a phone never has to think. We design and build them message-first, fast, in your brand, and hand you a page you own.
Good landing page design starts with the words. The headline has to keep the promise the ad or the email made, the proof has to sit next to the decision, the form has to ask for the minimum, and nothing on the page should invite the visitor to leave. Only then does the visual design earn its place: hierarchy that guides the eye, speed that respects the phone, and a brand that looks like it belongs to a real business. We design in that order, because a beautiful page with the wrong headline is a beautiful way to lose the click.
We design and build landing pages for campaigns, launches, events and offers for businesses in Orange County and across the US, as single projects or as part of a landing page program. Our founders designed their own storefront, signage and packaging before Mining Wells existed, and we bring the same instinct to a page: it has to look right and it has to sell.
//What you get
What landing page design includes.
Message and structure first
The headline, the value proposition, the proof and the call to action, written and ordered before any design begins.
Design in your brand
Hierarchy, typography and imagery that look like your business and guide a visitor to the one action, on a phone first.
Build for speed
Pages that load before the visitor doubts the click, on your platform or standalone, with no navigation to wander through.
Forms that convert
The minimum fields, clear labels, and a thank-you step that sets up the follow-up.
Tracking installed
Conversion events, ad platform pixels and analytics wired in, so the page reports what it produced from day one.
Delivered as yours
The page, the copy, the assets and the source, handed over in your name, with the option of a testing program afterward.
//What is usually broken
Why your landing page looks fine and converts badly.
It was designed as a mini website, with navigation, three calls to action and a footer full of exits.
The headline is about you, not about the thing the visitor clicked for, so message match breaks in the first second.
The proof is at the bottom, after the form, where nobody who is still deciding ever sees it.
It was built on a page builder that loads eleven scripts before the headline, and most visitors are on a phone.
Want this for your business?
Sound familiar?
Most owners recognize at least one of these. The fix is usually smaller than the problem looks, and the first conversation costs nothing.
Not ready? Keep reading
//How we work
How we design a landing page.
Write the page first
Headline, subhead, proof, offer, call to action. Approved as words before it becomes a layout.
Design for the phone
Hierarchy and imagery that guide the eye to the action, in your brand, at the size most visitors will actually see it.
Build it fast
Clean code, compressed assets, and the tracking installed, on the platform that loads quickest for your situation.
Launch and measure
Live within days of approval, reporting from the first click, with a testing program available when the traffic justifies it.
Want this for your business?
That is the process.
Nothing exotic, just done properly and in the right order. Want it run on your business?
Not ready? Keep reading
//Receipts
What this work has produced.
Romée
From a name to a brand, four cans and a store
Wordmark, palette, type system, four print-ready can labels with nutrition panels and barcodes, the 12-pack carton, and a Shopify storefront taking pre-orders before the first can was filled.
Read the case studyBody Juice
The space, the sign and the cups
Our founders designed the store, the signage and the packaging themselves, then built the brand that drew local celebrities and served 13,000 customers.
Read the case studyWant this for your business?
Want the same rigor on your account?
Every number above has a case study behind it, and a founder who can walk you through how it happened.
Not ready? Keep reading
//Two-minute quiz
Is landing page design your next dollar?
Four questions. At the end you get our honest read, including when the answer is “not this, not yet.”
Question 1 of 4
Do you have a specific offer, launch or campaign coming up?
//Why trust us with it
Design that sells, not just impresses.
Words before pixels
The copy decides most of the result. We settle it first, and the design serves it.
Speed is a design decision
A page that takes four seconds to load on a phone has already lost. We build for the mid-range phone, not the designer's laptop.
No dark patterns
No fake countdowns or manipulative tricks. Clear, credible pages keep converting after the trick would have worn off.
You own it
The page, the copy, the assets and the source are yours, on your hosting, with no lock-in to us or to a builder.
Want this for your business?
This is how we work.
If it sounds like the way you would want it done, the next step is a ten-minute conversation with a founder.
Not ready? Keep reading
//What you can count on
How we operate.
//Learn the work first
The thinking behind the work.
The decisions that decide nearly everything.
And when you actually need one instead of a site page.
What you are paying for at each tier.
The build choices that help or hurt, for pages that also need to rank.
The discipline that decides what goes on the page.
Why the page has to look like a real business.
The promise the page has to keep.
Identity, packaging and a storefront, designed in-house.
//Related services
The work this connects to.
Messaging, friction and proof, fixed in the order that moves the number.
A landing page program: strategy, message match, testing and management.
Paid search and paid social run as one account, measured by booked customers.
Technical, on-page and content SEO that turns into calls, forms and booked revenue.
Welcome, nurture, win-back and newsletter flows to the people who opted in.
Design and engineering as one job: fast, crawlable, on brand, built to convert.
Every Door Direct Mail: the offer, the piece, the routes, the printing and the drop.
Press releases, local features, awards and the outreach to the outlets that matter.
Practices, med spas and clinics: local search, ads that clear policy, and trust.
Who to win, why they pick you, what to run first, and how you will know it worked.
Every service we offer, grouped the way buyers look for them.
The receipts, with the numbers and how they happened.
Local help if you are in our home county.
//Our work
See this work in the wild.
Four businesses we have grown, including our own. Every number on these pages is one we can show you.
Body Juice
We built a juice bar that fought human trafficking and went viral
600% customer growth, on a founder's budget.
Read itMethod of Beauty
We put a med spa on the map
80+ guests from one campaign, 406 new keywords from zero.
Read itRomée
From a name to a brand, four cans and a store
A whole brand, live before launch day.
Read itWheelhouse
From page 3 to the top 3 for 300+ keywords
Five Dispensary of the Year wins came with it.
Read it//Plain English
What the initials actually mean.
Defined in a sentence, with a link to the organisation that owns the term.
Getting more customers out of the visitors you already have, by fixing the message and removing friction. A conversion is simply the action you want: a call, a form, a booking, a purchase.
Source: Google Ads Help: conversions//Common questions
Things we get asked first.
What does landing page design cost?
It depends on whether the copy exists, whether the brand exists, and where the page lives. We give a fixed price for a defined page after a short conversation, not a rate card that hides the real number. Ongoing testing is separate and month to month.
How long does it take?
Once the offer and the message are settled, a page can be designed, built and live within days. The settling is the part worth not rushing, and we push on it, because a fast page with the wrong promise just loses money faster.
Can you design a page that matches our existing website?
Yes. We work in your brand, on your platform where that is the fastest option, or standalone where speed and independence matter more. Either way it looks like it belongs to your business.
Do you write the copy or do we?
We write it, with your input on what is true and what you can promise. The copy is most of the result, so it is written by senior operators, not pulled from a template.
Is one landing page enough?
For one campaign and one offer, yes. For several campaigns, each distinct offer usually deserves its own page. When the program grows past a page or two, our landing page agency service runs the strategy, tracking and testing around them.
Will the page work for SEO too?
A campaign landing page is built for paid or email traffic, focused and often kept out of search on purpose. When a page also needs to rank, we build it as a site page with the same conversion discipline. We will tell you which you need.
Want this for your business?
Still have a question?
Ask a founder directly. No call center, no sales guy, and no obligation.
Not ready? Keep reading
About Mining Wells
We're on a mission to fix bad marketing.
Maybe:
- You are spending thousands on marketing tools, ads, and your website, with zero revenue increase to show for it.
- Every campaign you have tried gets minimal results.
- You have a great product that nobody seems to find.
- You are getting interest, but it never converts to a sale.
- You have a low retention rate.
- You have been paying a marketing agency for over a year and have not seen results.
You are not alone. Many founders and leaders live with the results of bad marketing without ever finding the reason.
And often that is because it can be many reasons. Sometimes it is the wrong ICP, sometimes the wrong messaging, sometimes the wrong targeting chasing impressions.
We are here to take the hard guesswork out and provide that clarity before it is too late.
At Mining Wells, we help founders and leaders grow their businesses the right way.
Tired of bad marketing?